IBM is a leader in digital transformation.
Almost all of the leading B2B companies, such as IBM, Marketo, HubSpot, and Microsoft all have robust Pinterest strategies. If you need any more proof that you should be adopting a Pinterest marketing strategy, all you have to do is look to the pros in your industry. Popular B2B Companies Using Pinterest Marketing Strategies So how do we learn how to use it properly? The best place to start is to take a look at the Pinterest marketing strategies other popular B2B companies are using. New data shows that more than 50% of new signups are men.īottom line - Pinterest is a valuable marketing tool - even in the B2B world. ahead of Twitter and LinkedIn, that’s 320 million monthly active users you're missing out on. Need more convincing? Given the fact that Pinterest is now the third most popular social media platform in the U.S. That’s the second most popular reason users are on Pinterest. You might even be surprised to learn that one-third of Pinterest users say they use the platform to follow brands and companies, regardless of industry. But as its audience continues to grow, users are being attracted to the platform for different reasons. Sure, we all know that Pinterest is great for consumer-based businesses selling jewelry, clothes, or other image-based products.
Pinterest is exploding- and B2B companies are missing out.
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